All eyes were on Apple today as they announced their brand new Macbook Pro. In Cuperinto, California at the Apple Campus, CEO Tim Cook and other Apple executives introduced the new MacBook Pro, 25 years after their first powerbook was announced.
The first Powerbook vs. The new Macbook Pro [Image Courtesy of Apple]
After a quick montage of the first powerbook to the brand new MacBook Pro, it’s easy to see that the differences between then and now are quite stunning. This MacBook Pro is the “thinnest and lightest Macbook Pro ever” according to Phil Shiller, Senior Vice President of Marketing. There are so many new features with this laptop including a screen 65% brighter than the previous model, all new speaker design and a track pad twice as large (with force touch technology) but the coolest new feature is definitely the Touch Bar. The Touch Bar sits at the top of the keyboard and within settings, the user can use the Touch Bar for whatever they chose. Maybe you want to edit a photo? You can do that with Touch Bar. Maybe turn up the brightness or send an emoji? You can also do that with Touch Bar. You can also now unlock your MacBook Pro using your finger just like users have been unlocking their iPhones for the last few years.
The Touch Bar on the Macbook Pro [Image Courtesy of Apple]
Available in silver or space gray, the Macbook Pro 13″ and 15″ will be available in 2-3 weeks for $1,799 and $1,999. While the Macbook Pro was the highlight of the event, a few upgrades to Apple TV, the next iOS and a new accessibility website.
The 13″ and 15″ MacBook Pro [Image courtesy of Tech Crunch]
A new app called “TV”, which will be available by the end of the year, will allow Apple TV users will be able to have all of their TV shows and movies in one place. So if your favorite shows range from Bravo to Showtime, the Housewives and Homeland episodes will be waiting for you in the TV app. iOS 10.1, the newest operating system for iPhone has a new camera feature. “Portrait mode” focuses the photo on the person in the foreground so they’re the sharp focus of the image while the background remains blurry. Last but not least, Tim Cook emphasizes how “technology should be accessible to everyone.” With that in mind, Apple is launching a website dedicated solely to all accessibility features their devices, apps and software have so everyone can take full advantage of their Apple product.